Periodicity.: November - December 2019
e-ISSN......: 2236-269X
Cover Image

Fintech in Pakistan: a qualitative study of bank’s strategic planning for an investment in fin-tech company and its challenges

Sehrish Butt, Zeeshan Ahmad Khan


The purpose of this study is to explore the strategic considerations in the process of searching for Fin-Tech investment targets and what challenges are faced by banks while its implementation. This study has examined the problems faced by banking sectors in investing in Fin-Tech. This study used a case study methodology of 5 banks in Pakistan on convenience based sampling. The major data sources include the field notes, recording and transcription of interviews collected from branch managers. The results relate to: (1) Fin-Tech in banking sector of Pakistan (2) Banks planning for the adoption of new financial technology, (3) Criteria for selecting Fin-Tech company, (4) Technology as banking career,(5) Barriers in the implementation of Fintech in Pakistan. It is suggested that Pakistan must upgrade its Fin-Tech infrastructure besides doing other things. The government is also needed to concentrate more efforts to overcome these problems.


Fin-Tech; Banking Sector; Barriers; Pakistan

Full Text:



AKHLAQ , M. A. (2011) Internet Banking in Pakistan: Finding Complexities . Journal of Internet Banking and Commerce .

CHIRANJEEVI, A.; UMAMHESWARI, B. (2014) Implementation of Information Technology in Banking Sector. Tactful Management Research Journal, v. 3, n. 1, p. 1-5.

CONNER, C. (2013) Would You Borrow From PayPal? PayPal's New Small Business Loans. Retrieved from Forbes:

DESAI, F. (2015) The evolution of fintech. Retrieved from Forbes:

GONZÁLEZ, A. G. (2004) PayPal: the legal status of c2c payment systems. Computer law & security review, p. 293–299.

HUNGI, J.-L.; LUO, B. (2016) FinTech in Taiwan: a case study of a Bank’s strategic planning for an investment in a FinTech company . financial Innovation, p. 1-16.

HUSSAIN, I. (2011) Financial Sector Regulation in Pakistan: The way Forward. SBP Research Bulletin.

KANWAL, M. (2017) Fin-Tech in Pakistan: challanges, Opportunities and Recommendations. Lahore: TECHJUICE.

KAZMI, S. H. (2003) IT in Core Industries. Pakistan & Gulf Economist, p. 12-14.

KUZNETSOV, N. (2016) How Fintech Is Changing The Way We Handle Money. Retrieved from Huffpost:

LEE, T.-H.; KIM, H.-W. (2015) An Exploratory Study on Fintech Industry in Korea: Crowdfunding Case. 2nd International conference on Innovative Engineering Technologies. Bangkok.

MAHMOOD, F. (2013) Impact of Information TEchnology USage by Banks on Customer Satisfaction in Banking Sector of Pakistan. Management and Administrative Sciences Review, p. 221-232.

MEHMOOD, B.; NISAR, A.; REHMAN, H. (2015) Technology MAtters: Evidence from Pakistani Banking Sector using Flexible Transcendental Logarithmic Production Function. Pakistan Economic and Social Review, v. 53, n. 2, p. 203- 224.

MAINELLI, M.; SMITH, M. (2015) Sharing ledgers for sharing economies: an exploration of mutual distributed ledgers. The Journal of Financial Perspectives: FinTech, p. 1-47.

OTUBU, F.; ANAYASI, A. (2009) Mobile Phone Technology in Baniking system: Its economic effect. Research Journal of Information Technology, p. 1-5.

PAKISTAN, S. B. (2015) Quarterly Branchless Banking Newsletter. State Bank of Pakistan .

PUSCHMANN, T. (2017) Fin-Tech. Bus Inf Syst Eng, p. 69-76.

PWC, P. I. (2016) How Fin-Tech is shaping Financial Services, Global FinTech Report. PricewaterhouseCoopers International Limited.

RAZZAQ, L.; PARACHA, M. (2017) The Fin-Tech Ecosystem of Pakistan. Pakistan.

REGI, S. B.; FRANCO, C. (2017) Information Technology in Indian Banking Sector- Challanges and Opportunities. International Journal of Multidisciplinary Research and Modern Education, p. 78-83.

SALMONY, M. (2014) Access to accounts: Why banks should embrace an open future. Journal of payments strategy & systems.

SARTAPE, A. K. (2016) Information Technology and Banks; Trend Issues and Challanges. Intrnational REsearch Journal of Multidisiplinary Studies, v. 2, p. 12, p. 1-9.

SBP, S. B. (2015) Branchless Banking Newsletter. Karachi: State Bank of Pakistan.

SHUTTLEWOOD, P.; VOLIN, M.; WOZNIAK, L. (2016) Global Fintech Investment Growth Continues in 2016 Driven by Europe and Asia. Accenture.

SKAN, J.; DICKERSON, J.; MASOOD, S. (2015) The future of fintech and banking: digitally disrupted or reimagined? Retrieved from Accenture Consulting:

SON, J. E.; LEE, S.; HEE-WOONG, K. (2013) A Systems Thinking Approach to the Enhancement of Social Capital: In Case of Social Media Users. Information Systems Review, p. 21-40.

SURULIVEL, S. T.; VIJAYABANU, C.; AMUDHA, R.; CHARUMATHI, B. (2013) Impat of Information Technology Investment on the Cost Efficiency of Indian Private sector Banks- A Stochastic Frontier Approach. Research Journal of Applied Sciences, Engineering and Technology, p. 85-92.

TAYOUNG, T. A. (2008) Adoption of Innovative Financial Technologies by Commercial baks: the case of Nordea Bank. Journal of Turun Yliopisto University of Turku.

VASUDEVAN, A. (2003) Some perspectives on IT up gradation in the financial sectors. Journal of Indian Institute of Bankers., p. 36-38.


Article Metrics

Metrics Loading ...

Metrics powered by PLOS ALM


  • There are currently no refbacks.

Copyright (c) 2019 Sehrish Butt, Zeeshan Ahmad Khan

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.


Logo Gaudeamus






Logo Kennedy

Logo Columbia

Logo UCS


Logo OPT

Logo Biblioteca Professor Milton Cabral Moreira

Logo UFL