Periodicity.: June - September 2014
e-ISSN......: 2236-269X
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Are Corporate Universities (CU) possible in emerging countries? Arcor University (AU).

Leandro A. Viltard

Abstract


This article explores CU implementation and whether it is applicable and effective in emerging countries like Argentina (where there are no studies on the subject). Through an in-depth review of Arcor University (AU), Arcor’s Group CU, located in Argentina, the feasibility of the CU is shown, under certain conditions. This analysis is complemented with specialists´ interviews to deepen our insights and investigation’s results. Our conclusion is that the CU complements Corporate Training’s traditional offering, as its programs are directed towards practical contents and performance/organizational improvement. In this way, it is possible to enhance the actual corporate educational paradigm and talent employability. The research design is not experimental and is transversal as it relates to a specific moment in time.


Keywords


Corporate University; Corporate education and training; Grupo Arcor; Arcor University; Emerging countries; Developing countries; Argentina; CU Implementation.

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References


ALLEN, M. (2007) The next generation of Corporate Universities. Santiago de Chile, Chile: Pfeiffer.

CHIVERS, G. (2000) Corporate Universities: First lessons from a European learning group, Journal of European Industrial Training, v. 35, n.2.

DEALTRY, R. (2005) Achieving integrated performance management with the corporate university. Journal of Workplace Learning, n. 17, p. 65-78.

DEALTRY, R. (2000). Case research into corporate university developments. Journal of Workplace Learning, v. 12, n. 6, ISBN: 9780952300748

DEALTRY, R. (2001) How to configure the corporate university for success? Journal of Workplace Learning, v. 13, n. 2, ISBN: 9781904481010

KERKER, S. (1999) A Corporate University Consortium is the missing link. Corporate University Review, v. 7, n. 6, p. 3.

KRASKA, B. (2006) 7 Ways to ensure your CU succeeds. Training, v. 43, n. 9, p. 16.

MEISTER, J. (2000) Corporate Universities: An Interview with Jeanne Meister by James L. Morrison and Jeanne C. Meister. North Caroline, USA: University of North Caroline.




DOI: http://dx.doi.org/10.14807/ijmp.v5i3.180

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