A critical analysis of quality managment implementation in a small brazilian company

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Jonathan Schmitz Rauber
Marco Antonio Viana Borges
Márcio Laênio Manoel Júnior
Diego Augusto de Jesus Pacheco


This project involves identifying major organizational changes occurred in a small company in the printing supplies sector as it implemented the ISO 9001:2000 standard. The case study methodology was used through exploratory research to conduct semi-structured interviews with six employees in addition to participant observation. The desired outcome of this article is the identification of the benefits and difficulties encountered in the implementation process and a comparison between the new and previous practices. The main results of the research relate to the process of professionalization of management practices of the company and the improved internal processes.

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Author Biographies

Marco Antonio Viana Borges, University of Vale do Rio dos Sinos

PhD in Business Administration at the University of Vale do Rio dos Sinos (beginning in 2011). Holds a Masters degree in Production Engineering from the Federal University of Rio Grande do Sul (2000) and a degree in Electrical Engineering from Universidade Federal de Santa Maria (1996). He is currently product manager and professor at the University of Vale do Rio dos Sinos in the areas of management and production processes, operations research, information management and business games. Have professional experience in the areas of process improvement, planning and control of production, supply chain management and systems thinking.

Márcio Laênio Manoel Júnior, University of Vale do Rio dos Sinos

Master in Production Engineering and Systems UNISINOS. Graduated with honors in Business Administration - Management Innovation and Leadership from the University of Vale do Rio dos Sinos (2009). He currently serves as professor of UNISINOS in disciplines Entrepreneurship, Systems Thinking and Negotiation and Innovation Management, Strategic Management, Training Management, Negotiation and Fundamentals of Administrative Proceeding.

Diego Augusto de Jesus Pacheco, Universidade Federal do Rio Grande do Sul

Diego Pacheco is Professor of Operations Management in Department of Production Engineering at College Faccat and Supply Chain at Cesuca College in Brazil. His primary areas of research interest include Operations Management, Production Strategy and Innovation. He has several articles published on Operations Management, Production Strategy, Continuous Improvement and Engineering Education. He is Green Belt and Black Belt certified by the American Society for Quality (ASQ).


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