Jefferson
Vasconcelos Pereira Junior
Instituto
Federal de São Paulo - Campus Suzano, Brazil
E-mail: jeffersonvazconcellos@gmail.com
Adriano
Maniçoba da Silva
Instituto
Federal de São Paulo - Campus Suzano, Brazil
E-mail:
adrianoms@ifsp.edu.br
Diego
Galileu de Moraes
Instituto
Federal de São Paulo - Campus Suzano, Brazil
E-mail: professordi@gmail.com
Submission: 2/29/2020
Revision:3/3/2020
Accept:3/6/2020
ABSTRACT
This research presents a case study related to the management of queues in a supermarket and the problems found in the organization of this process. In order to reduce the time that customers remain in the checkout lines, an analysis of the environment (supermarket) was carried out virtually through the discrete simulation technique, linked to the Arena software. This technique is classified as quantitative because it makes it possible to measure entities and predict the action of the environment in a way that mimics the reality of the queues at the site. Through the simulated scenario, it was possible to identify the flaws in the process and the cause of the queuing. Through the results of the simulation, it was observed that the average length of stay in the queue would be reduced by 88.23% if it contemplates the inclusion of 2 to 3 employees to perform the service. Note that the application of this technique is favorable for problem solving and decision-making, as it reduces the time that customers spend in the queue and optimizes the financial investments allocated in this area.
1.
INTRODUCTION
In a world where
customer satisfaction has been a predominant factor in determining the quality of
an establishment, it is of fundamental importance to offer quality services,
and in addition, to have better products and services in order to attract more
customers.
With this perspective,
it is observed that the market competitiveness can be defined as a condition
that differentiates the company in relation to its competitors. Previous
studies state that, in practical terms, this competitiveness are the
characteristics that drive the customer's action to buy a product X, and the
fact that it is advantageous to buy it at establishment Y (COUTINHO; FERRAZ,
1995).
Even with technological
advances and the automation of various processes in supermarket service, for
many consumers the queues at checkout are still considered their worst time in
the store. According to Marins (2011), when it comes to providing services,
customer dissatisfaction leads to loss of business. This scenario reflects the
need and relevance to manage queues, in order to leverage business.
Based on the presented
scenario, it is understood that when there are failures in the queuing process,
making them long-lasting, causing discomfort, dissatisfaction and costumer
loss. Within the current market reality, the customer invariably does not allow
errors, delays or excuses. There is also a high demand with regard to quality
and there is little room for untested attempts (PESSANHA et al., 2011). Soon
there is a logical research field in this environment to contribute to the
evolution of the business.
It is generally
observed that according to Prado (2014), from the customer's point of view, the
ideal would be to design systems for the absence of queues, and if this were
really possible, there would be no dissatisfied customers. However, this
process cannot be eliminated, but improved. According to Vergara et al. (2019),
it is essential to understand that queues are part of our daily lives, being
present in banks, bakeries, pharmacies and supermarkets. Due to the constant
presence of queues in human life, it is possible to identify the need to manage
this process.
This research has as
general objective to apply the discrete simulation in the process of management
of cash queues of a supermarket, in order to optimize the time of permanence of
customers in the queue, leaving them satisfied and attracting more customers
thus contributing to the evolution of the business.
Through simulation it
is possible to make deductions about the behavior of environments and systems,
through experiments (PEÑA; SANTOS, 2018). That is, a way to decrease and or eliminate
errors, being possible to test changes and improvements, in a virtual way,
without changing the reality of the simulated environment, being a powerful
tool in decision-making. The survey also has the specific objective of
optimizing the time spent by customers at the checkout line; present the time
of use of the attendant and optimize the total time of the cashier.
2.
LITERATURE REVIEW
Based on the
understanding that simulating means making it seem real, or an imitation close
to reality, Moreira (2007), states that, we are all somewhat used to
simulation, through electronic games, cinema, theaters, war-simulated scenarios
by the armed forces and others.
According to Chwif and
Medina (2014), the simulation is composed of a computational model, whose variables
present the same dynamic and stochastic model as the real system it represents.
In addition, simulation is a method of solving a problem using the analysis of
a model that characterizes the behavior of the system using a computer (PRADO,
2014).
Presenting the concept
of simulation, Silva et al. (2010), complement showing that the method means to
reproduce the functioning of a system, with the aid of a model, which allows it
to test some hypotheses about the value of controlled variables. In practice,
simulation often involves the use of computers (MOREIRA, 2007).
Simulation models are,
therefore, a powerful tool for forecasting the operation of operations under
different circumstances (MIRANDA et al., 2017).
Composing a sophisticated and easily applicable tool, computer
simulation has been used more than ever for the development and observation of
environments (MIYAGI, 2006).
Counteracting the
disadvantages of using the simulation, where it is complex and difficult to
interpret the simulation data (SANTOS, 1999, p. 1-2). In the perspective of
Freitas Filho (2008), the technique and its basic concepts are in general easy
to understand and justifiable for both users and managers who make the decision
to apply them.
During the simulation
creation process, the difficulty of collecting data may still arise, due to the
lack of a system, or due to the deficit in the collection of information. It is
observed that in these cases heuristic procedures are used (SANTOS; DANTAS,
2018).
Second, Chwif and
Medina (2014), a complementary fact about the simulation is that it cannot be
considered a mathematical model, although it is possible to use mathematical
formulas, there is no closed analytical expression, or a set of equations that
when provided the input values provide the results of system
behavior.
It is also important to emphasize that the simulation does not replace
the work of human analysis, but linked to the complex work of analysis, it is
considered a powerful tool, capable of providing results for a more elaborate
analysis regarding the dynamics of the system. In this way, the simulation
allows a deeper and more comprehensive interpretation of the studied system
(DUARTE, 2003; DASSAN et al., 2016; COSTA et al., 2017; CLEMENTINO et al.,
2018).
According to the
definitions presented, these must be transformed into logical or mathematical
associations constituted in computational models in order to understand and
evaluate the behavior of the current system and, later, modifying its input
variables, obtaining specific answers that may or may not meet the
requirements. objectives of the model.
Starting from the point
where the simulation is classified as a powerful and efficient technique, Silva
et al. (2010) also state that the simulation is applied in situations where the
experiment in the real situation is very expensive or difficult. The use of the
computer simulation technique enables a more comprehensive analysis, from
different perspectives and not only that of cost reduction (OLIVEIRA et al., 2009).
Discrete event
simulation is one in which changes in the state of the system occur instantly
at random points in time as a result of the occurrence of discrete events. For
example, in a queuing system in which the state of the system is the number of
customers, the discrete events that change that state are the arrival and
departure of a customer as a result of completing this service. Most simulation
applications are simulation by discrete events (HILLIER; LIEBERMAN, 2012; CORDEIRO
et al., 2017; CAMPOS; ENCARNAÇÃO; SILVA, 2019; CARVALHO et al., 2020).
When classified as
discrete, or discrete models, the variables are not changed over a period of
time, the future changes that can occur are applied at well-defined points, and
can be termed by the time the event occurred (FREITAS FILHO, 2008).
Important points to be classified are the variations that occur, which
can be discrete or continuous.
The discrete simulation
determined by events, is based on a series of events organized by table. It
uses probabilistic functions and can model more complex systems. Its dynamics
occur through a sequence of separate (discrete) events in time (VIEIRA, 2006;
SILVA et al., 2018; GOMES et al., 2019; MORAES; FERREIRA; SILVA, 2019).
According to Marcelino
et al. (2018), the simulation of discrete events has dependent variables that
change at different times, thus forming events. In other words, the state of
the simulated system changes at the time of the events. Discrete event
simulations model part of the flow of a manufacturing process. The partial flow
is divided into a series of events.
Miyagi (2006)
reinforces the idea that discrete simulation is an appropriate technique for
analyzing systems whose changes in variables occur in a small way during the
occurrence of events. The simulation models are not examined by analytical
methods but evaluated by numerical methods. That is, analytical methods employ
deductive / mathematical thinking to solve a model. Numerical methods are those
that employ computational procedures to perform mathematical models. Therefore,
when the simulation is properly applied, hypothetical data is generated, which
were based on the assumed estimates.
Any simulation of
systems that contains random variables generates random results. For Freitas
Filho (2008), as these values can present great variability,
which means it is necessary to make appropriate analyzes when one wants to make
any kind of inference about the simulation results. These analyzes are made in
the right number of replications, in how to interpret the differences obtained
in each replication, in the duration of the simulation round, among others.
The applications of
computer simulation techniques according to Banks et al. (2010) can only
address discrete events, when the analysis involves problems of a dynamic
nature, but which change their states at specific times of time. Or they can
deal with continuous events, which change their states continuously over time.
In summary, a discreet
approach the passage of time is discretely noticed, in moments and unnoticed
this time is an event. Such events must occur in a chronological order, that
is, the events with the lowest associated time first (SASAKI, 2007 p.19). Chwif
and Medina (2014), exemplify the discrete simulation in figure 1.
Figure 1: Discrete simulation
Source: Chwif
and Medina (2014 p. 10)
There are many software
and platforms on which the simulation technique can be applied. Due to the
diversity of cases to be solved by this method, according to Prado (2014),
among the most used software are Arena, Promodel, Automod, Taylor, GPSS, GASP,
SIMSCRIPT, SIMAN, etc.
The ARENA® software,
which, according to Antunes and Santos (2019), emerged in 1993 from the
unification and improvement of two simulation systems, aside from allowing the
construction of a model, ARENA® has a useful tool: Input Analyzer, which
determines the best probabilistic distribution for real data and results
analyzer, which analyzes the data computed during the simulation (PRADO, 2014).
Also according to Prado
(2014), Arena is an integrated graphic simulation environment, which has all
the resources of process modeling, design and animation, statistical analysis
and results analysis. Recognized as "The most innovative simulation
software", combining features of a simulation language with the ease of
use of a simulator, in an integrated graphic environment.
To further understand
the data, the distribution sample analysis is performed, the distribution is a
probability theory that serves to analyze the stochastic behavior of the
variables under analysis (FREITAS FILHO, 2008).
Freitas Filho (2008)
reinforces that the Arena software performs several static models, thus showing
the probability distributions of the stochastic behavior of the simulation
variable, the Poisson distribution, is one of the most used for queuing theory,
as it models the numbers of occurrences discrete that they can assume along the
variables.
In a complementary way,
Arena still has a fermentation of adhesion test called Chi-square, in which it
measures and evaluates the deviation between the distribution. It is important
to note that the application of Chi-square is not recommended for small samples
(FREITAS FILHO, 2008).
There is also the
formula of Harrel et al. (2004), for checking the confidence level, as shown in
Figure 2.
Figure 2: Calculation of
confidence level
Source:
Harrel et al. (2004, p. 228)
Where:
n’= the
number of replications s
s = the
standard deviation of the collected data x
= the average of the collected data re
re = the
percentage error defined by the user
3.
METHODOLOGY
According to Silva and
Menezes (2005), research is a set of actions, proposed to find the solution to
a problem. In order to better understand and solve the problem in addition to
the theoretical study, which covers discrete simulation, queue management, and
environmental analysis.
According to Diehl
(2004), the choice of the research analysis method will be due to the nature of
the problem, as well as according to the level of depth.
Based on this
understanding, the choice of the research method for the case was quantitative
research through the use of quantification, both in the collection and
treatment of information, using statistical techniques, aiming at results that
avoid possible distortions of analysis and interpretation, enabling greater
safety margin (DIEHL, 2004).
In a complementary way,
the case study protocol was used in the research, according to Yin (2015); the
case study protocol is a way to increase the reliability of the research.
Following the protocol, the case study must be presented in 4 divisions or
parts.
The case study aims to
optimize the time spent by customers during cash flow in a supermarket, with
this studying the management of queues through discrete simulation.
The case study takes
place in a supermarket in which it has been operating for 8 years. In its
beginning, the establishment only resold products related to fruit and
vegetables (fruits, vegetables, spices, grains, seeds, eggs, etc.). By offering
quality food to its consumers and in a timely manner, customers began to make
purchases more frequently, which led to an increase in inventory to meet the
demand of fixed customers and new customers; with that, the owners identified
the need to offer new products in order to better serve their customers and
attract new consumers.
Currently the
supermarket offers its consumers fresh produce, cleaning items, handicraft
items, treats, breads, cold cuts, meats, sausages, items for minor repairs,
drinks etc. With a larger and better collection of products, today the market
serves its fixed customers, also attracts customers from other regions.
However, with the increase in consumers, it is possible to observe that the
supermarket has grown rapidly, but in disarray, that is, it has grown in
customers and products and has not developed the structure to efficiently serve
its customers; this way their consumers are uncomfortable, dissatisfied and
some even stop being customers.
Data
collection planning:
· Step 1: Interview the owner of the establishment
in order to better understand the operation of the establishment.
· Step 2:
Data collection for the simulation.
In this process, the
action of data collection will be described in detail, through interviews and
observation.
The interview is a procedure for collecting information
on a given scientific topic. According to Yin (2015), the interview is one of
the most important data sources. The Interview cited in this step is available
in appendix 2 of this work. Only the initial conclusion will be presented here,
which was used to start the simulation data collection, which will be cited
later along with technical data from it.
· Date: September 12, 2018
· Place of interview: Supermarket
· Interviewee: Owner of the
establishment
· Duration: 30 min
In summary, it was
found in an interview with the owner that the flow of people is greater on
Saturday mornings, as there is a variety of fresh and natural products
available for consumption. Due to this fact, long queues are created.
Based on the
information obtained in the interview, and on the study presented regarding the
discrete simulation as well as the queuing theory, the initial data were
acquired manually, and through observations of the supermarket scenario,
according to Zanelli (2002) the technique of observation places the researcher
within the studied context, in order to understand the functioning of the
structure under analysis.
Soon the observation followed the following parameters:
•
Date:
September 15, 2018,
•
Time
of data collection: 07:00 to 11:00.
•
Place:
Supermarket - cashier area
Entries and exits were
observed, thus generating 147 entities to perform the simulation. The data
collected is in Appendix 1 of this work.
Among the simulation
methods presented, the one chosen was the simulation by discrete events, in
which the state of the simulated system changes at the time of the events. This
means it has an approach with random data, based on real data collection making
the visualization of a scenario (in this case queues being generated and
solved) possible virtually, which generates results that approximate the
reality of the establishment.
Based on the simulation
technique, software is required for its application. The program used for the
queue simulation in this case is the Arena software, which has two useful
tools: Input Analyzer, which determines the best probabilistic distribution for
the real data and results analyzer, which analyzes the computed data during the
simulation (PRADO, 2014).
4.
RESULTS
The collected data were
inserted in a control spreadsheet, and later inserted in the Arena software.
This section was divided into two parts, data adherence test and simulation
results.
From the information
collected manually on site, the data was sequentially inserted into LibreOffice
calc, to start the process called frequency, distribution and data adherence
test. Such action generated Table 1.
Table 1: Frequency of service time
No. of intervals |
12 |
Tamanho gives a show |
147 |
Minimum |
1 |
Maximum |
16 |
Amplitude |
1,25 |
Half |
6,69 |
Bypass Padrão |
2,65 |
Number of simulations for 95% reliability |
266,53 |
Source: Prepared by the study authors
With table 1, it is possible
to observe the distribution of data on service time in the supermarket, showing
that to obtain 95% reliability, a simulation with 266 entities would be
necessary.
Table
2: Frequency of the service time sample
Classes |
Interval |
Frequency |
% |
∑% |
1 |
0 |
0 |
0% |
0% |
2 |
1,25 |
3 |
2% |
2% |
3 |
2,5 |
5 |
3% |
5% |
4 |
3,75 |
5 |
3% |
9% |
5 |
5 |
37 |
25% |
34% |
6 |
6,25 |
25 |
17% |
51% |
7 |
7,5 |
17 |
12% |
63% |
8 |
8,75 |
17 |
12% |
74% |
9 |
10 |
30 |
20% |
95% |
10 |
11,25 |
2 |
1% |
96% |
11 |
12,5 |
3 |
2% |
98% |
12 |
13,75 |
3 |
2% |
100% |
Source: Prepared by the study authors
Table 2 shows that 63%
of customers stay more than 5 minutes in the entire queuing process, it is also
observed that 95% of customers stay up to 10 minutes in the total service
process in the supermarket, thus generating customer dissatisfaction
when waiting.
Graph 1: Histogram of the sample of service
time at libre office
Source: Prepared by
the study authors
Graph 1 represents a
Poisson distribution, which means that the distribution is applicable when the
number of possible discrete occurrences is much greater than the average number
of occurrences in a given interval of time or space.
Table 3: Test of sample of service time
Teste do
Chi-Quadrado |
|
No. of intervals |
8 |
Degrees of freedom |
6 |
Statistical test |
2,81 |
Corresponding
p-value |
0,75 |
Source: Prepared by
the study authors
To test the adherence
of the service time, the data was inserted in the Arena software, table 3 shows
the test of the service time sample, giving a p-value of 0.75 which is higher
than 0.05, showing that the data collection is adhering to a Poisson
distribution.
According to the
results obtained through the distributions, the application of this data in the
Arena software was carried out, thus generating the simulation scenarios to
find the ideal number of attendants to supply the customer demand, eliminating
in turn the formation of unnecessary queues.
The layout of the
simulated scenario (supermarket) consists of: Bakery, produce, household items,
stationery, cleaning and hygiene products, drinks, and grains and cereals, as
shown in figure 3.
Figure 3: Supermarket layout
Source: Prepared by
the study authors
As part of the process, a flowchart
was created in the Arena software, exemplifying the queuing system at the
supermarket, as shown in Figure 4, as a model for the operation of the
simulation.
Figure 4: Flowchart
in the Arena
Source: Prepared by
the study authors
Figure 5 represents the layout of the
supermarket linked to the flowchart in which the simulation was applied; in
order to illustrate the process.
Figure 5: Arena layout / Simulate function
Source: Prepared by
the study authors
It is observed that figure 6 has the
representation of entities in motion during the simulation, this figure aims to
illustrate / imitate the functioning of the queue in the supermarket, in order
to propose an understanding of the process of simulating.
Figure 6: Simulation
without execution
Source: Prepared by
the study authors
Table 4 shows the replications of
the simulation, bringing replications from 1 to 10 attendants, thus exposing
the average time that each entity remains in the queue, the average size of the
queue, the percentage of use of each attendant and the total entity that is
processes in each simulation. This information seeks to find an optimal
solution to the problem of queuing at the market.
Table 4: Simulations in the Arena software
Number of Attendant |
Average queue time |
Average queue size |
Average attendant usage |
Total
number of entities processed |
1 |
2,64 |
57,27 |
100% |
73 |
2 |
1,02 |
27,21 |
98,50% |
137 |
3 |
0,12 |
3,35 |
93,33% |
198 |
4 |
0,02 |
0,64 |
75,50% |
213 |
5 |
0,01 |
0,24 |
63,40% |
221 |
6 |
0 |
0,06 |
52,12% |
220 |
7 |
0 |
0,01 |
44,57% |
221 |
8 |
0 |
0 |
39,12% |
221 |
9 |
0 |
0 |
34,77% |
221 |
10 |
0 |
0 |
31,30% |
221 |
Source: Prepared by
the study authors
It is observed that the simulation
with an attendant does not meet the need for service attendance, but with 2 or
3 attendants the volume of entities in the study is attended effectively by
optimizing time.
Table 5: % reduction in service time in
simulations
Number of Attendant |
Average queue time |
Average queue size |
Average attendant usage |
Total number of entities processed |
1 – 2 |
61,36% |
52,48% |
1,50% |
87,67% |
2 – 3 |
88,23% |
87,68% |
5,17% |
44,52% |
3 – 4 |
83,33% |
80,89% |
17,83% |
7,57% |
4 – 5 |
50% |
62,5% |
12,10% |
3,75% |
5 – 6 |
0% |
75% |
11,28% |
0% |
6 – 7 |
0% |
83,33% |
7,55% |
0% |
7 – 8 |
0% |
0% |
5,45% |
0% |
8 – 9 |
0% |
0% |
4,35% |
0% |
9 – 10 |
0% |
0% |
3,47% |
0% |
Source: Prepared by
the study authors
Table 5 highlights the reduction of the
aspects studied in the simulation. It is observed that with 2 or 3 attendants
there is a reduction in the average queue time of 88.23%, which results in more
agility and less time in the queue to be attended. It is also noted that the
average queue size was reduced by 87.68%. This action had an impact on the
reduction in the average use of the attendant, reducing 5.17%. It is important
to note that the table also shows an increase of 44.52% in the total field of
processed entities.
5.
DISCUSSION
With
the processing of the service time data inserted in the Arena, precisely in the
step Input Analyzer, a Poisson distribution was obtained, that is, a discrete
distribution of the data. Prado (2014), confirms the accuracy of this process,
with the Input Analyzer capable of presenting the best data distribution.
It is observed that 95% of customers
stay more than ten minutes in the checkout line and this causes discomfort and
dissatisfaction for them, which can interfere with the return and loyalty of customers.
Marins (2011), states that the quality of service provision is directly linked
to customer retention or loss.
It is important to note that the
layout of the simulated environment was not physically changed during the
simulation. Moreira (2007) mentions this characteristic of the simulation
method.
A layout was created reproducing /
imitating the real structure of the supermarket, in order to reproduce the
functioning of the queue, that is, the movement of entities Silva et al.
(2010). This stage is exposed in results with the objective of illustrating the
simulation process.
In order to solve the problem of
permanence of customers in the queues, where each customer spends 10 minutes in
this process; the simulation was performed with the attendants variable from 1
to 10, with that it was possible to observe the average time in the queue,
average size of the queue, average use of the attendant and total number of
entities processed which resulted in the identification of the best solution to
be applied in the environment, that is, making available two or three
attendants that will reduce the average length of time in line by 88.23%
(PRADO, 2014).
The concept of discrete simulation
applied to the case made it possible to understand the simulated system,
affirming Miyagi's theory (2006). Through this method it was possible to
observe the variables of the event, being called arrival and departure
(MARCELINO et al., 2018).
Through the results presented, the
need for queue management was highlighted, through simulation, it is possible
to identify failures and resolve them in order to guarantee the improvement of
operations and services (FITZSIMMONS; FITZSIMMONS, 2006).
When interacting with the Arena
software as well as during data insertion, it was also possible to conclude
that the tool is easy to understand and useful. (FREITAS FILHO, 2008). This
conclusion contrasts the difficulties exposed by Santos (1999).
6.
CONCLUSIONS
From
this research it was possible to observe the concept and discrete simulation application
and its application to queue management. It is also noted that the simulation
can be applied to the most diverse scenarios, productive, business, routine and
so on. The work also points out that the discrete simulation is not a
substitute for human work, but is linked to it, as it involves data analysis
and interpretation, among its many advantages it saves time, financial
investments and even reproduces the study scenario close to reality.
It is observed that the problem
presented in the case study, was found through data collection and interview,
with that the environment could be simulated, through the Arena software, which
in its operation, simulated the entry and exit of customers, generated
satisfactory statistical and probabilistic results. By observing the
aforementioned processes and results, it is possible to conclude that if the
addition of 2 to 3 cashiers is applied, the time spent by customers in the
queue will be optimized by 88.23%. The average queue size will be reduced by
87.68%. The average use of the attendant is reduced by 5.17%.
It is important to note that the
focus of the research is discrete simulation, to solve the inefficiency of
queue management, in a supermarket, that is, the cost of including one more
employee in the execution of the cashier's task was not taken into account, as
well as economical solutions for the presented solution were not evaluated. It
is believed that through future studies, such points can be considered as well
as considering the possibility of increasing the amount of sample guaranteeing
an effective complexity for solving problems.
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